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Subject: ~~NAME~~ 3 Ways to
Sell to Your List
There is an old saying that I don't
particularly like but one that is
applicable here, “There is more
than one way to skin a cat.”
(My cat doesn't find that old
saying very amusing.) The idea is,
however, that there is always more
than one way to do anything and
still produce the desired outcome.
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Email marketing is one of those
things that can be done more that
one way and email marketing lists
can be used in different ways to
achieve the desired results
(selling products and services).
1.Prepare your list for an
upcoming product launch or event.
You can create some anticipation
about an upcoming product launch
or a teleseminar or webinar that
will be happening in the future.
This is known as a “pre-sell or
up-sell”. Start by telling your
list about the product and begin
to tout its advantages.
For example: at the very bottom of
an email marketing message you
might put one bold bullet point
about the upcoming product or
service.
Your email message will still only
cover one product or service, as
it should, but you can start
getting your list prepared for the
new product or the new service or
an upcoming event.
2.The actual email marketing
message for each and every
product, service or event that you
send should be short, concise,
clear and easy to read and act
upon. These are the messages that
you regularly send to your list.
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3.Use your email marketing
newsletters to educate your
readers about products and
services that you provide.
The better informed your customers
and potential customers are, the
more likely they are to buy or
continue to buy from you.
Information is a commodity that
you can provide for free but that
will provide you will more future
income.
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Thank you,
Webintel
Home Income
Portal
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